Wheatland Business Women: marketing your business

Mountain Lion Leadership  

 

Every successful person makes time for things that are important. Spell that – hard work. 

With the litany of responsibilities that small business owners juggle and the plethora of competing ideas, products and strategies available from diverse sources, it is difficult to know just where to start. Mix into that too few hours in the day and it becomes overwhelming but doable.

Leslie Pringle, owner Eagle Lake RV Resort and founder, Coins for Classrooms, shared her experience of travelling with her 11 & 12 year old sons to Nepal in 1995 for two months believing “every first world child needs a third world experience.” 

They discovered that the children in distant places are excited to go to school; communities welcome groups that build/supply classrooms; however, unfortunately, many of these organizations don’t return so students lack the necessary school supplies. This need led to the founding of Coins for Classrooms, a non-profit organization that enables Pringle to provide supplies to small, off the road undersupplied school rooms. Pringle also spoke of the importance of the power of inclusion and making workplaces safe, nonjudgmental environments where workers want to be. 

In April, WBW is hosting the first session in a three part series on Marketing Your Business. The initial topic is “How to Turn Follow-up into Cash!” with Kim Duke, CEO and Founder, The Sales Divas. Duke has an extensive sale background based in the media – 15 years working with two of Canada’s largest national television networks in sales and management.

Now Kim is a successful entrepreneur – providing training for companies and conferences internationally.  She has presented for organizations such as the US Business Administration, the NBA (National Basketball Association), major Canadian and American franchises as well as business conferences around the world. Now she is coming to Strathmore direct from an extensive road trip.

She’s an author, and speaker who’s had numerous interviews for international television, radio and print (She was featured on NBC Television!). Kim is a national magazine columnist and 20,000 female entrepreneurs from 54 countries around the world eagerly await her sales tips each week. She’s bold, she’s sassy and you’re going to LOVE her tips to kick off YOUR SALES! Please join us.

The other two sessions in the series are May 14: Telling Your Story, Troy White, Small Copy Writer and June 11: Pulling It All Together – Building a Marketing Strategy, A Roundtable Discussion.

Established in September 2004, some forward thinking business women together with Community Futures Wild Rose formed Wheatland Business Women. The group, which is now completely self-sufficient and independent, meets to provide support for women in business through networking, education and connection. Monthly meetings (the second Tuesday morning of each month) are held at the Days Inn and Suites Strathmore. Guests are welcome. For more information, visit businesswomen.ca or  www.facebook.com/WheatlandBusinessWomen or contact us at info@businesswomen.ca.